March Madness is alive and well in Kansas City. After a close battle with Tippin's Pies in the fourth round, Sporting Kansas City has advanced to the Fightin' 4 of KC Source Link's Battle of the Brands.
2015 Second Stage champion Sporting KC will square off against 2015 Main Street champion Dolce Bakery, a local bakery that has been serving the Kansas City area since 2007. Voting opened Monday morning at 8 a.m. CT and will close on Tuesday at 4 p.m. CT. One vote is allowed per round per IP address and a vote cannot be changed once submitted.
On the opposite side of the bracket, the 2015 Innovation-Led champion AMC Theatres will square of against 2015 Microenterprise champion KC Cool. The championship match will be announced on Thursday morning.
This is the second consecutive year that Sporting KC has advanced to the Fightin' 4 of the Battle of the Brands. In 2014, Sporting KC defeated FireBug BBQ in the semifinal round before falling to Red Nova Labs in the championship match.
KC Source Link's Battle of the Brands is an annual competition that highlights the top entrepreneurs from the Kansas City market. The 64-team bracket featured a March Madness-style competition with one winner crowned the "Next Aristo of KC Entrepreneurship."
